The WOW Blog
Helping Non-Profits with Websites and Digital Marketing

It’s the mission that matters. What stands behind an NPO mission statement?
Non-profits are often driven by a mission statement that outlines their purpose and goals. A successful non-profit organization must have a mission statement that is clear, concise, and purposeful in order to achieve its objectives. This article will explore what lies behind an effective non-profit mission statement, what it should contain, and how it can be used to drive organizational success.

Can you rebrand an NPO? A 4-point overview
Non-profit organizations (NPO) are faced with the challenge of creating a successful brand that meets their goals and objectives. Rebranding an NPO can be a time-consuming but rewarding process, and requires careful planning, organization, and a realistic budget.

Essential Logo Design Tips for Nonprofits
Creating an effective logo is a critical step in any nonprofit’s journey to success. It serves as the face of your organization, and it should be reflective of your mission, goals, and values.

Why is SEO important for nonprofits?
Search Engine Optimization (SEO) is an important aspect of building and maintaining this presence, as it helps to ensure that your website is easily discoverable by those searching for information related to your organization and its mission. Check out the top tips for getting started with SEO for your own nonprofit.

How chatGPT revolutionizes Nonprofit Impact
In today’s world, Artificial Intelligence (AI) is becoming an increasingly popular tool to help businesses of all sizes achieve their goals in a more efficient and cost-effective manner. Nonprofits are no exception, as AI can be used to increase the reach of their cause and improve the way they interact with donors. This article explores the many benefits AI can bring to nonprofit organizations.

Social Media for Nonprofits: 6 Essential Tips for Success
Businesses and nonprofits know that social media is also a powerful informative and promotional channel that brings great results when used properly. Even Mass Media already started using Social Media to talk to the audience almost as the main platform. So what’s so special about Facebook, Instagram, TikTok, and other social networks?

A guide to NPO Aesthetics & Why It Is Important
The way a website looks has a huge impact on the way it is perceived, as well as on how efficient its promotion will be. Design trends change every year not just to entertain the digital world, but rather to meet changing demands of this tricky environment. Read on to see whether you should take them into consideration when designing or promoting your nonprofit.

The 5 Best Fundraisers of 2022 (And the Tools You Need to Pull Them Off)
There are 5 things you need to learn about the best online fundraisers within the next couple of minutes. How come? The tools they use are worth being added to your fundraising toolkit. And in case you don’t have one – it will be super easy to create after just a fast overview in this article.

Marketing for a Good Cause: The Best Strategies for Non-profits
What is the biggest challenge for your organization? There is a big chance that it is the same as most non-profit organizations all over the world. The most difficult challenge they all face is fundraising. Read this article to find the best strategies to move your nonprofit forward.