Although social media platforms were initially introduced to connect individuals, things have changed. In fact, social media is considered to be one of the most effective tools used for digital marketing. As a non-profit or charity, you should be using the same tools to establish your online presence and engage your audience.
If you’re looking for a web hosting service, you may think that the most important factor to consider is cost. It is true that selecting a service based on price is appealing. However, if you make the decisions based solely on price, it’s risky.
Have you ever wondered what makes a good logo?
A logo helps to identify your non-profit and charity – whether it’s a product or service – and is an essential part of your brand. Look around and you’ll see a variety of logos featuring different colors, shapes, symbols, fonts, etc., but not all stand out. Why? What does a memorable logo look like?
The ultimate goal of your website should be to deliver your message to your audiences and grab their intention. Providing what is appealing to those audiences is the key.
Digital marketing is a broad topic that typically includes marketing concepts based on mobile apps, email marketing, websites, social media platforms, display ads, and more. The goal of digital marketing is to increase the exposure of the respective organization and connect you with your target audiences.
The healthcare industry is unique as patients put their health and lives in the hands of their providers… so it is essential to ensure that those are indeed good hands. It is challenging for healthcare organizations, hospitals and clinics to prove their excellence in a field where there are so many options to consider. We find that reaching out to prospective patients, clients, and employees is easier and more efficient through the power of testimonials.
