Healthcare

4 Easy Ways to Boost Fundraising with Online Platforms

In 2020 non-profit and not-for-profit organizations had to pivot and find new and innovative ways to raise funds. One of the reasons for this is that the traditional methods of fundraising for non -profits like in-person events, media coverage, print collateral or flyers, direct mail, or newsletters are not bringing in the numbers they should. Although these methods lead to touchpoint engagement with different donors, there is often overlap, leading to lapses in communication and lack of personalization, which may lead to a negative donor experience.

3 Ways to a Winning Website for Healthcare Organizations

Blog, Healthcare, Marketing, Tech, Web Design

88% of consumers trust online reviews as much as personal recommendations.

Websites have always been an important marketing tool for all businesses, acting as virtual storefronts designed to attract visitors and therefore improve engagement with target audiences, building confidence in the services or products provided. Similarly, an HCO’s website becomes a platform to showcase its strengths and services, demonstrating the brand’s values in the healthcare ecosystem.

3 Ways for a Healthcare Organization to Establish its Online Presence

Blog, Healthcare, Marketing, Tech

Patients are looking for a safe way to reach out to their physicians & healthcare organizations. HCOs are in need of donations & funding. Here are 3 of the web-based pathways that have benefited both patients and providers in the “new normal.”