The WOW Blog
Helping Non-Profits with Websites and Digital Marketing
Sponsorships are significantly different from conventional gifts in that they are basically commercial transactions with reciprocal advantages for both the non-profit and for-profit organizations involved. In exchange for making a financial contribution to an organization’s purpose, the non-profit organization advertises the sponsoring corporation’s connection to its cause, resulting in favourable publicity and a raised reputation for the sponsoring firm.
A non-profit donation form is designed mainly to collect donor information and process online gifts. Interestingly, many fundraisers tend to use old-school donation forms. The truth, however, is that your donation form is a crucial aspect that cannot be taken lightly at all. As a non-profit, you are supposed to build your donation form as a wow-piece. That said, the remainder of this article reveals the best practices you should follow when creating a non-profit donation page.
The term “Attention Marketing” defines the strategy that is used solely to capture and engage the attention of a particular audience. Generally, this should be done using gentle or non-invasive methods and tools, including social media. When it comes to attention marketing, you will use tools and strategies to capture the limited attention of the target segment.
Fundraising is a vital part of all nonprofit organizations. It’s important to create a page that your donors will want to support and give back to, while also making sure that it’s easy for you to collect donations from them.
As a non-profit, you can expect a lot of engagement from social media. Social media platforms let you connect with people in real-time. Also, social media gives you the opportunity to know what your audience is interested in, what they feel, what they do, and many other important aspects related to their online behavior.
Non-profits are often on the lookout for the right web design company to help them get the most out of their website and digital marketing. Choosing the right kind of web design agency for your non-profit can be quite a challenge because there are a lot of aspects to consider before choosing one. Non-profits want a reliable partner they can trust with their mission. To make your selection process easy for you, we have created a list of the 7 most important considerations for hiring a web design agency.
In order to be successful, non-profits must use digital marketing. However, they may not always have a budget to spend on it. With the budget season approaching, now is your opportunity to make the case for having budget allocated, or at the very least, planting the seed for 2023 budget conversations.
In this article, we outline six projects you should request funding for within your non-profit’s budget this year!
Social media has become one of the most important tools used in digital marketing. Businesses and organizations, including nonprofits, rely heavily on social media due for some very good reasons. If you intend to launch a digital marketing campaign for your nonprofit, it is always worth considering the amount of impact social media can create.
It’s the end of the year, and you have a giving campaign to plan. Whether your campaign is focused on obtaining sponsorships for a community event or raising awareness and funds to support a cause, here are some tips to ensure that your efforts will be enough to make an impact this season.