The WOW Blog
Helping Non-Profits with Websites and Digital Marketing
Does Your Non-Profit Need A Digital Marketing Plan?
Digital marketing is a broad topic that typically includes marketing concepts based on mobile apps, email marketing, websites, social media platforms, display ads, and more. The goal of digital marketing is to increase the exposure of the respective organization and connect you with your target audiences.
4 Ways to Improve Engagement with Patient Testimonials
The healthcare industry is unique as patients put their health and lives in the hands of their providers… so it is essential to ensure that those are indeed good hands. It is challenging for healthcare organizations, hospitals and clinics to prove their excellence in a field where there are so many options to consider. We find that reaching out to prospective patients, clients, and employees is easier and more efficient through the power of testimonials.
5 Must-Have Website Components For Non-Profits in 2021
A website is not simply an online presence for your organization. It requires some essential components to engage and encourage your visitors.
4 Ways to Increase The Credibility Of Your Non-Profit
When you manage a non-profit, one of the biggest challenges is to engage visitors and, ultimately, gain their support. Every non-profit organization that wants to accomplish its mission should know how to increase credibility and gain more volunteers to support them. But it takes time to build credibility for your organization. Here are some ways to meet this challenge.
Using social media to engage and expand your non-profit
Social media has become a powerful tool for both non-profit and charitable organizations. The following blog examines how social media can impact your non-profit organization if managed effectively.
Poor traffic to your non-profit website? Here are 4 ways to fix it
Non-profits, NGOs, healthcare, and charitable organizations of all sizes are eager to maintain a strong online presence. If traffic to your website is poor, you’ll miss out on communicating effectively with your target audiences. If you are concerned that your website isn’t getting enough traffic, here is a list of 4 possible reasons.
What are the fundamentals of a great non-profit website?
It’s not enough to have just a website for your organization. There are some fundamental requirements to ensure it is not only serving your needs but also the needs of your visitors. How does your non-profit stack up?
Is your website serving your organization effectively?
It goes without saying that every organization should maintain a website to mark its online presence. But simply having a website is not enough. Your website should be effectively communicating about your organization. Here are some important points to ensure that it is.
Does my non-profit need a mobile-friendly website?
As of 2020, just over 50% of website traffic came from mobile phones (compared to 16% in 2013) and it’s likely that this number will continue to increase. In addition, 58% of Google searches are from mobile devices.
What does this mean for your website? If it is not optimized for mobile devices, visitors are most likely to abandon it because they can’t read it on a small screen. Let’s get to know more about mobile-friendly websites and how you can make the necessary changes.
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